Affirm
Group Product Marketing Manager
$195K–$280K
Remote US · Remote · Manager · Full-time · Posted Sep 29, 2026
- Experience
- 12+ years in product marketing, product strategy, or a related field.
About the job
Own portfolio-wide product marketing strategy and systems for Affirm’s B2B organization, shaping the merchant narrative, aligning teams, and leading selected cross-portfolio initiatives from discovery through commercialization.
What you'll do
- Develop and activate the merchant narrative, messaging architecture, and proof points across priority channels; equip Revenue teams with related tools and training.
- Establish cross-functional operating rhythms and frameworks for segmentation, go-to-market planning, launches, and measurement.
- Lead merchant feedback programs and selected strategic initiatives, translating insights into product priorities, investments, partnerships, or market launches.
What they ask for
- 12+ years of experience in product marketing, product strategy, or a related field, with depth in B2B payments, fintech, commerce, or platform businesses.
- Track record of setting strategic direction and delivering measurable outcomes for a significant product portfolio or business area.
- Strong strategic and business judgment, portfolio storytelling, and ability to influence senior leaders and build cross-functional alignment.
- Self-serve analytical skills using SQL, dashboards, and AI-assisted analysis; experience building reusable frameworks and operating mechanisms.
Pay
$220,000 - $280,000 USD base salary; $195,000 - $255,000 USD base salary
Tools
SQL
AI focus
Use AI-assisted analysis and AI tools to synthesize research, analyze data, automate workflows, build reusable tools, and improve work quality and speed.
Model-written summary · the original posting is authoritative