Airbnb
Senior Growth Marketing Lead (SEO, AEO, GEO)
$196K–$245K
United States · Senior · Full-time · Posted Oct 15, 2026
- Experience
- 10+ years in SEO, including 2+ years in a senior/leadership capacity engaging with executives.
- Education
- Bachelor's degree or equivalent combination of education and progressive experience.
About the job
Leads Airbnb’s organic growth strategy and execution across SEO, answer engine optimization (AEO), and generative engine optimization (GEO), aiming to increase visibility, AI citations, traffic, bookings, and conversion.
What you'll do
- Set content priorities and run SEO, AEO, and GEO programs, experiments, and launches; analyze performance using SQL.
- Partner with product and engineering teams to implement search best practices across web and app surfaces, including structured data.
- Build measurement frameworks for organic channels and improve how AI models understand and cite Airbnb.
What they ask for
- 10+ years of SEO experience, including 2+ years in a senior or leadership capacity engaging with executives.
- Strong SQL skills, including writing queries to analyze crawl, log, search console, and conversion data.
- Proven record of delivering SEO programs at scale and driving organic growth; expertise in technical SEO and content strategy.
- Working knowledge of AI-powered search and answer engines; strong analytical and cross-functional leadership skills.
Nice to have
- Experience in a two-sided marketplace or travel business, international SEO, or programmatic/product-led SEO at scale.
- Early-mover AEO/GEO experience; hands-on Python, BigQuery, or similar tools and large-scale log/crawl analysis.
Pay
$196,000 — $245,000 USD base salary
Tools
SQL, Python, BigQuery, Google AI Overviews, ChatGPT, Gemini, Perplexity
AI focus
Optimize Airbnb’s visibility and citations in AI answer engines, and improve how AI models understand its listings, product, and policies.
Model-written summary · the original posting is authoritative