Amazon
Senior Product Marketing Manager, New Product Success
$143K–$193K
Seattle, WA · Manager · Full-time · Posted Oct 16, 2026
- Experience
- 6+ years of professional non-internship marketing experience.
About the job
Leads marketing strategy for Amazon’s New Product Success portfolio and hands-on product marketing for New Product Accelerator, driving seller adoption, satisfaction, and product growth.
What you'll do
- Set portfolio-wide marketing strategy, annual plans, positioning, goals, metrics, and go-to-market approach.
- Lead seller sentiment measurement, ecosystem and internal partnerships, and the New Product Success narrative at Amazon Accelerate.
- Own New Product Accelerator positioning and full-funnel adoption, build scalable marketing processes, and communicate performance to senior leadership.
What they ask for
- 6+ years of professional non-internship marketing experience.
- Experience using data and metrics to drive improvements; experience with Excel or Tableau, including data manipulation, macros, charts, and pivot tables.
- Experience building, executing, and scaling cross-functional marketing programs and scalable marketing mechanisms.
- Experience leading go-to-market for consumer software or hardware launches; experience using generative AI tools in marketing workflows.
Nice to have
- Experience with SQL or other analytical tools for data analysis, and with customer segmentation, profiling, and targeting.
- Product marketing experience for SaaS, marketplace, or seller-facing products.
Pay
142,800.00 - 193,200.00 USD annually (base salary)
Tools
Excel, Tableau, SQL
AI focus
Uses generative AI tools in marketing workflows and owns product marketing for a post-launch AI-powered seller experience.
Model-written summary · the original posting is authoritative