Amplitude
Sr. Marketing Automation Specialist
$107K–$181K
Remote-NAMER · Remote · Senior · Full-time · Posted Oct 1, 2026
- Experience
- 3+ years in marketing operations or marketing automation.
About the job
Executes and optimizes marketing automation programs and systems, supporting campaign delivery, lead management, and marketing operations efficiency.
What you'll do
- Build and run Marketo programs, including audiences, emails, landing pages, workflows, testing, QA, tracking, and reporting.
- Improve lead lifecycle processes and campaign performance in partnership with marketers and the Salesforce administration team.
- Optimize marketing technology and use AI and automation to streamline marketing operations.
What they ask for
- 3+ years in marketing operations or marketing automation, with hands-on experience using Marketo or a similar platform.
- Salesforce experience with leads, contacts, campaigns, and reporting; understanding of how CRM and marketing automation systems work together.
- Experience managing marketing programs from setup through execution and reporting.
- Strong analytical and problem-solving skills; understanding of marketing data, attribution, and funnel management; basic HTML/CSS skills.
Pay
$107K – $181K USD base salary
Tools
Marketo, Salesforce, HTML, CSS
AI focus
Use AI and emerging technologies to streamline marketing operations, automate repetitive work, and improve marketing program speed and effectiveness.
Model-written summary · the original posting is authoritative