Apple
Manager, Technical SEO Programs - Cupertino
$195K–$294K
Cupertino, California · Manager · Full-time · Posted Oct 4, 2026
- Experience
- 10+ years of SEO experience with a global brand or digital agency; 4+ years directly managing SEO, technical marketing, or program management teams. Preferred: 13+ years of SEO experience.
About the job
Leads Apple’s technical SEO programs and team, shaping organic search and AI-driven discovery strategies across Apple’s marketing site, online store, and other digital platforms.
What you'll do
- Manage, coach, and grow technical SEO program managers while fostering an inclusive team culture.
- Own the long-term roadmap for technical SEO, AI search, and agentic commerce, guiding cross-functional projects from planning through production.
- Partner with content, marketing, product, engineering, search engines, and AI providers; monitor performance and use findings to guide strategy.
What they ask for
- 10+ years of SEO experience with a global brand or digital agency.
- 4+ years directly managing SEO, technical marketing, or program management teams.
- Experience with AIO / GEO / AEO and a track record managing complex, time-critical technical projects.
- In-depth knowledge of SEO best practices across major worldwide search engines; proficiency with SEO tools such as Google Search Console, Profound, seoClarity, Ahrefs, and Screaming Frog.
Nice to have
- 13+ years of SEO experience; technology and/or e-commerce industry experience.
- Knowledge of HTML, CSS, JavaScript, emerging commerce standards, or experience building SEO functions and inclusive teams in large organizations.
Pay
$195,200 and $293,800 (USD, base salary)
Tools
Google Search Console, Profound, seoClarity, Ahrefs, Screaming Frog, HTML, CSS, JavaScript
AI focus
Leads strategies for AI platforms, AI-powered search experiences, and agentic commerce; oversees AI search trends and develops the related technical SEO roadmap.
Model-written summary · the original posting is authoritative