Apple
Product Manager, System Apps
$145K–$264K
Cupertino, California · Manager · Full-time · Posted Jun 17, 2026
- Experience
- 4+ years; must include at least one entire product development cycle from concept to launch. Recent relevant software-segment experience within the last 3 years.
- Education
- BS/BA and/or MBA (preferred).
About the job
Leads product strategy, roadmap, positioning, and launch activities for Apple system apps across iOS, iPadOS, and macOS.
What you'll do
- Collaborate with engineering and design to define roadmaps and strategy for system apps and developer app frameworks, and influence product trade-offs.
- Use user feedback, competitive trends, regulatory requirements, and product knowledge to shape product decisions and messaging.
- Develop launch and marketing activities with communications and PR, and represent products in press briefings and customer visits.
What they ask for
- 4+ years in product marketing and/or product management, including at least one complete product development cycle from concept to launch.
- Hands-on experience with product messaging and outbound marketing and/or product strategy and roadmap development with engineering and marketing partners.
- Recent experience within the last 3 years in consumer apps, app frameworks, or consumer OS experiences.
- Exceptional presentation and communication skills for engaging stakeholders, media, and the public.
Nice to have
- Deep understanding of app development.
- BS/BA and/or MBA.
Pay
$144,600 and $263,800 (base salary range)
Tools
iOS, iPadOS, macOS
Model-written summary · the original posting is authoritative