Apple
Strategic Planning Lead, Services
$143K–$215K
Culver City, California · Full-time · Posted Oct 3, 2026
- Experience
- 7+ years media planning and strategy experience; agency experience a plus.
- Education
- BS/BA degree required.
About the job
Develop integrated media strategies and campaigns for Apple Services, using data and channel performance insights to guide audience reach, budget allocation, creative messaging, and business outcomes.
What you'll do
- Develop media strategies, briefs, and channel plans for brand awareness campaigns tied to performance metrics and business impact.
- Coordinate workflows and implementation across cross-functional teams; analyze channel performance and communicate optimizations and results.
- Advise stakeholders on audience strategy, budget allocation, branding, and messaging, presenting recommendations clearly.
What they ask for
- Expertise in cross-channel planning for full-funnel KPIs.
- Ability to use data and insights to build audience profiles, communication plans, and channel strategies linked to business objectives.
- BS/BA degree required.
Nice to have
- Agency experience.
- Familiarity with social media, digital advertising platforms, and traditional media channels; subscription business experience is a plus.
Pay
$142,600 and $215,000 USD base salary
Tools
Social, Digital, Custom Partnerships, Audio, CTV, OOH
Model-written summary · the original posting is authoritative