Measurement Data Scientist

What you'll do

• Investigate performance metrics across platform, third-party, and internal measurement systems; identify inconsistencies and insights.
• Analyze data and design or evaluate measurement tests, including incrementality tests, MMM, and MTA.
• Communicate findings and translate them into business strategies and advertiser guidance.

What they ask for

• Strong SQL skills and experience with large-scale data manipulation.
• Thorough understanding of data structures.
• Proficiency with Python for data analysis, including pandas, numpy, sklearn, and matplotlib.
• Significant experience in online data analysis, including scoping and executing analytical projects end-to-end.

Nice to have

• Experience in advertising, digital marketing, or eCommerce analytics.
• Experience with measurement methodologies including CLS, RCTs, attribution modeling, incrementality testing, and GeoLift; ability to apply AI techniques to marketing measurement challenges.

Pay

$98,000 — $148,000 USD (base salary)

Tools

SQL, Python, pandas, numpy, sklearn, matplotlib, MMM, MTA

AI focus

Preferred: apply AI techniques to marketing measurement challenges. AI-assisted tools may be used to identify and evaluate candidates; hiring decisions are made by human reviewers.