AstraZeneca
Associate Director, Marketing
US - Wilmington - DE · Director · Full-time · Posted Oct 29, 2026
- Experience
- Significant relevant industry experience; no number of years stated.
- Education
- Bachelor's degree in Marketing, Business, Life Sciences, Communications, or a related field; advanced degree preferred.
About the job
Leads development and execution of brand strategy and integrated marketing programs for a COPD and asthma brand, using customer and market insights to support growth and appropriate use.
What you'll do
- Co-lead brand strategy, business planning, and integrated campaigns across approved audiences and channels.
- Guide cross-functional teams and agency partners; manage budgets, timelines, and field enablement.
- Monitor performance and ensure marketing initiatives meet regulatory and promotional compliance requirements.
What they ask for
- Bachelor's degree in Marketing, Business, Life Sciences, Communications, or a related field.
- Significant experience in pharmaceutical, biotechnology, healthcare, consumer health, or another highly regulated industry.
- Experience developing brand strategy and leading integrated marketing programs, and translating insights into commercial strategies and business plans.
- Experience leading cross-functional teams, managing external agencies and budgets, and working with compliance and promotional review processes.
Nice to have
- Experience in respiratory medicine, COPD, asthma, or a related therapeutic area.
- Experience with pharmaceutical brand marketing, omnichannel engagement, healthcare professional and patient marketing, or mentoring marketing professionals.
Model-written summary · the original posting is authoritative