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Lead Designer, Brand & Growth

$130K–$153K

Los Angeles, CA +1 · Full-time · Posted Jun 9, 2026

Location
Los Angeles, CA
Los Angeles, California, United States
Experience
5+ years of brand/visual design experience.

About the job

Lead brand and growth design across Picnic’s digital funnels and physical touchpoints, creating and testing creative that improves acquisition, activation, and retention.

What you'll do

  • Partner with Marketing and Product to develop, launch, and iterate on growth-focused creative and experiments.
  • Lead projects end to end, collaborating with developers and building reusable design systems and guidelines.
  • Conduct user research and field observation, and design digital, lifecycle, print, and office touchpoints.

What they ask for

  • 5+ years of brand/visual design experience.
  • Experience managing design resources, freelancers, or agencies.
  • Growth design experience with demonstrable impact on funnels, metrics, experimentation, and iteration.
  • Web-first design craft and ability to interpret funnel metrics and experiment results using analytics tools.

Pay

$130,000 - $153,000 per year (base salary)

Tools

GA, Mixpanel, Looker, Amplitude

Model-written summary · the original posting is authoritative

First seen Oct 29, 2026 · Last verified Nov 5, 2026 (UTC)