Base Power
Creative Strategist
Austin, TX · On-site · Full-time · Posted Oct 14, 2026
About the job
Develop and execute social-first creative strategy and content to grow Base’s audience, explain its products, and drive measurable customer growth across organic and paid channels.
What you'll do
- Own organic social strategy, content calendar, publishing, and audience engagement; create and publish platform-native content.
- Develop concepts, scripts, storyboards, and briefs for paid creative, especially for Meta and YouTube, and collaborate on execution.
- Use audience insights and performance data to test and improve creative with growth marketing.
What they ask for
- Experience developing creative strategy and social-first content for a consumer brand, product-led company, agency, or similar organization.
- Portfolio showing original work and measurable results across organic social and paid creative.
- Strong copywriting, storytelling, and hands-on content creation skills, including scripting, filming, editing, and publishing.
- Experience developing and iterating performance creative for Meta and YouTube; able to interpret results and propose tests.
Tools
Meta, YouTube
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