Benchling
Product Marketing Manager
$171K–$250K
San Francisco, CA · Hybrid · Manager · Full-time · Posted Aug 5, 2026
- Experience
- 6+ years; hiring at Product Marketing Manager or Senior Product Marketing Manager level, with scope matched to experience.
About the job
Shapes Benchling’s product positioning, go-to-market strategy, launches, and adoption for its enterprise biotech R&D platform, translating technical capabilities into customer value.
What you'll do
- Develop platform positioning, messaging, and go-to-market strategy; lead launches through field readiness, adoption, and measurement.
- Contribute to pricing and packaging, including analysis, deal assistance, discounting methodology, and field enablement.
- Partner with Product, Engineering, Sales, Customer Experience, and Marketing to inform product decisions and create customer-facing narratives and enablement.
What they ask for
- 6+ years of experience in product marketing or a related go-to-market role within B2B enterprise software.
- Experience marketing complex or technical products.
- Experience owning positioning, messaging, product launches, and sales enablement from strategy through execution.
- Ability to partner with technical teams and communicate complex ideas clearly to enterprise audiences.
Nice to have
- Experience bringing AI products or capabilities to market.
- Familiarity with biotechnology, scientific software, or regulated industries.
Pay
$171K – $250K (base salary)
Tools
data platforms, APIs, SDKs, integrations, developer tools, workflows, AI
AI focus
Markets an AI-enabled biotech R&D platform, including AI products or capabilities; expected to leverage AI while retaining human judgment and creativity. The interview includes a brief AI-focused exercise or discussion.
Model-written summary · the original posting is authoritative