Drimva

Betterment

Program Manager, GTM Systems & Tooling

$125K–$145K

Betterment HQ - New York City +1 · Manager · Full-time · Posted Aug 12, 2026

Location
Betterment HQ - New York City
61 West 23rd Street, Fifth Floor, New York, New York
Experience
5+ years in a relevant role.

About the job

Owns the connection between business stakeholders and technical teams, translating GTM systems needs into prioritized work and roadmaps.

What you'll do

  • Embed with stakeholder teams to understand workflows, surface tooling and automation opportunities, and gather requests.
  • Partner with engineering leads and architects to scope, prioritize, document, and communicate work and roadmaps.
  • Support salestech vendor evaluations, procurement, renewals, and build-versus-buy decisions.

What they ask for

  • 5+ years in product management, technical program management, business systems analysis, or a similar business-technical role.
  • Working knowledge of Salesforce and the surrounding GTM systems ecosystem.
  • Experience at a company with a complex, multi-product go-to-market and integrated internal systems.
  • Ability to turn ambiguous stakeholder requests into scoped, prioritized, documented work.

Nice to have

  • Experience in fintech, financial services, or another regulated industry; familiarity with SQL or data analysis tools.
  • Exposure to marketing automation or martech platforms such as Braze or HubSpot; vendor evaluation, procurement, or renewal experience is a plus.

Pay

$125,000 – $145,000 USD base salary

Tools

Salesforce, CPQ, Braze, HubSpot, SQL

Model-written summary · the original posting is authoritative

First seen Oct 27, 2026 · Last verified Nov 4, 2026 (UTC)