Bilt Rewards
Senior Manager, Lifecycle Marketing
$120K–$150K
New York, United States · On-site · Manager · Full-time · Posted Jun 18, 2026
- Experience
- 5+ years of lifecycle marketing experience.
About the job
Own activation and retention by building personalized lifecycle campaigns and journeys for Bilt Rewards members and network partners.
What you'll do
- Build personalized lifecycle journeys, email templates, and user-level content in Braze.
- Monitor and report on campaign performance, optimize content, and run campaign QA.
- Partner with product, marketing, data, and engineering teams on journey planning, experimentation, dashboards, and campaign implementation.
What they ask for
- 5+ years of lifecycle marketing experience.
- Extensive experience with Braze and strong knowledge of Liquid.
- Expertise building emails with HTML and CSS.
- Experience working with engineering to trigger, power, and automate campaigns in Braze.
Nice to have
- Design and/or copywriting skills.
- Experience with email deliverability.
Pay
$120,000 - 150,000 USD base salary; equity and an annual performance-based bonus are also offered, with no amounts stated.
Tools
Braze, Liquid, HTML, CSS, Census, Segment, FullStory
AI focus
Use AI tooling to improve efficiency in lifecycle workflows.
Model-written summary · the original posting is authoritative