Cadence Solutions
Vice President, Marketing
$380K–$425K
United States · Director · Full-time · Posted Sep 18, 2026
- Experience
- 8-12+ years of progressive B2B marketing experience, with at least 3 years in a senior leadership role.
About the job
Owns Cadence’s unified marketing strategy and demand-generation engine, building measurable pipeline and revenue through campaigns, customer marketing, and cross-functional leadership.
What you'll do
- Build demand generation and account-based marketing programs targeting health systems and CMO networks; oversee paid marketing, SEO/AEO, website optimization, conferences, and sponsorships.
- Unify Communications and Brand, Customer Marketing, and demand generation around pipeline and revenue goals; own lifecycle and expansion marketing and lead the marketing team.
- Define the marketing tech stack, funnel instrumentation, and CRM attribution; report on sourced and influenced pipeline, MQL-to-SQL conversion, and CAC.
What they ask for
- 8-12+ years of progressive B2B marketing experience, including at least 3 years in a senior leadership role.
- Personally built and run demand generation and ABM programs from the ground up in a growth-stage or mid-market company.
- Demonstrated command of the marketing funnel, measurement, and pipeline generation; experience managing lean budgets and partnering closely with sales.
- Fluency with AI research and productivity tools and ability to critically evaluate AI-driven insights.
Nice to have
- Experience marketing to health systems, hospital networks, or enterprise healthcare buyers, as well as patients and providers.
Pay
$380,000 - $425,000 USD total pay (OTE)
Tools
SEO/AEO, CRM
AI focus
Use AI research and productivity tools and critically evaluate AI-driven insights.
Model-written summary · the original posting is authoritative