Canopy
Demand Generation Manager - Paid Social
Draper, UT +1 · Manager · Full-time · Posted Sep 28, 2026
- Location
- Draper, UT
South Jordan, Utah, United States - Experience
- 4+ years of hands-on paid media experience; no alternatives stated.
- Education
- Bachelor’s degree in Marketing, Business, or a related field.
About the job
Own Canopy’s paid social program end to end, from audience building and campaign optimization to attribution and reporting on pipeline and revenue.
What you'll do
- Plan, launch, test, optimize, and scale paid campaigns; manage budgets, audiences, and creative.
- Analyze platform and CRM data to measure attribution, pipeline, and revenue, and recommend next steps.
- Collaborate with marketing, sales, and RevOps; use AI in demand generation workflows.
What they ask for
- 4+ years of hands-on paid media experience, with a heavy emphasis on paid social, in B2B or B2C.
- Bachelor’s degree in Marketing, Business, or a related field.
- Deep expertise in campaign architecture, bidding, conversion tracking, pixels and CAPI, platform reporting, and audience management.
- Strong analytical skills and experience using ad platform and CRM data, owning a media budget, and reporting on efficiency metrics.
Nice to have
- Google Ads experience.
- Experience with influencers, creators, or community sponsorships.
Tools
Meta, LinkedIn, Reddit, Google Ads, HubSpot, Salesforce
AI focus
Use AI as a daily-workflow default for ad copy variants, audience and competitor research, creative concepting, and performance analysis; build custom AI skills/Gems/GPTs or equivalents for recurring demand generation tasks.
Model-written summary · the original posting is authoritative