Cents
Director, ABM & Growth
$175K–$195K
New York, NY +1 · Hybrid · Director · Full-time · Posted Oct 29, 2026
- Location
- New York, NY
United States - Experience
- 8+ years in B2B demand generation, ABM, or growth marketing.
- Visa sponsorship
About the job
Build and run Cents’ pipeline engine through account-based marketing, scaled acquisition, website optimization, and measurable marketing systems.
What you'll do
- Plan and report on pipeline strategy across ABM and scaled acquisition programs.
- Launch ABM for mid-market and enterprise accounts and build always-on acquisition programs for SMB operators.
- Own conversion testing and marketing infrastructure, and use AI tools to scale research, outreach personalization, and reporting.
What they ask for
- Track record creating and running ABM programs that build pipeline with named, high-value mid-market accounts.
- Experience building scaled acquisition for an SMB audience and hands-on website CRO experience.
- Strong analytical skills and experience building marketing systems, processes, KPIs, and reporting.
- Hands-on proficiency with HubSpot, Salesforce, paid media platforms, and AEO.
Nice to have
- B2B demand generation, ABM, or growth marketing experience in SaaS, fintech, or vertical software.
- Looker or similar analytics tools.
Pay
USD 175,000–195,000 per-year-salary; base salary
Tools
HubSpot, Salesforce, Google, Meta, Looker
AI focus
Use AI tools for account research, outreach personalization, and report building.
Model-written summary · the original posting is authoritative