Cloaked
Senior Product Marketing Manager, Product Narrative & Launches
$150K–$175K
New York, NY · Hybrid · Manager · Full-time · Posted Oct 15, 2026
- Experience
- 3–4 years; alternatives include product marketing, product management, developer relations, solutions engineering, technical content strategy, or an operator role at a software company. The posting also asks for end-to-end launch and audience-growth experience, without specifying years.
- Education
- CS or engineering background, or equivalent proven depth.
About the job
Owns product positioning, messaging, and end-to-end launches across Cloaked’s consumer, enterprise, and emerging product lines, while producing technical explainers and founder-led content.
What you'll do
- Lead go-to-market narrative and launch plans, including product copy, enterprise sales materials, and channel sequencing.
- Build a messaging architecture connecting product lines and audiences, and manage recurring feature releases.
- Create founder and product content, demos, prototypes, and technical explainers for consumers and enterprise buyers.
What they ask for
- 3–4 years in product marketing, product management, developer relations, solutions engineering, technical content strategy, or a software-company operator role, with experience spanning consumer and business products or moving between them.
- CS or engineering background, or equivalent proven technical depth; able to read code and explain technical and security concepts.
- Build working demos and prototypes with AI coding tools; have run end-to-end product launches and show awareness or adoption results.
- Exceptional writing and experience building or materially growing an audience.
Nice to have
- Privacy, security, identity, fintech, or AI experience; technical marketing to security or identity buyers.
- Technical content, founder or executive content programs, shipped side projects, or familiarity with Figma/FigJam, PostHog, video production, Webflow, or B2B enablement.
Pay
$150K – $175K (base salary); Offers Equity; Offers Bonus
Tools
AI coding tools, X, LinkedIn, YouTube, Reddit, Figma / FigJam, PostHog, Webflow
AI focus
Build working demos and prototypes with AI coding tools; the product scope includes AI voice and agentic privacy.
Model-written summary · the original posting is authoritative