Cogent Security
Head of Demand Generation
New York, NY +2 · Hybrid · Director · Full-time · Posted Aug 14, 2026
- Location
- New York, NY
San Francisco, CA
Remote, US - Experience
- 10+ years; no alternatives stated.
About the job
Leads Cogent Security’s pipeline-generation function, planning and scaling integrated demand programs across digital, field, channel, and sales development.
What you'll do
- Own pipeline planning, including targets, budget, source mix, lead-to-SQL processes, and operating cadence.
- Build and run field, channel, digital, content, inbound, paid, ABM, and outbound demand programs in partnership with Sales and internal teams.
- Monitor funnel performance and efficiency, and use a weekly operating loop to decide what to scale, stop, fix, or test.
What they ask for
- 10+ years in B2B demand generation, growth, or integrated revenue marketing.
- Experience owning pipeline targets, budget, source mix, and funnel conversion in partnership with Sales and Finance.
- Proven ability to build a demand generation function.
- Experience building demand for enterprise sales motions with technical and economic buyers, long sales cycles, and multi-threaded account strategies.
Nice to have
- Experience in enterprise cybersecurity, infrastructure, or technical SaaS.
AI focus
Use AI agents and automation to improve speed and quality across account research, personalization, campaign production, nurture, reporting, and experimentation.
Model-written summary · the original posting is authoritative