CVS Health
Senior Manager, Paid Social
$83K–$183K
RI - Woonsocket · Remote/Hybrid · Manager · Full-time · Posted Oct 30, 2026
- Experience
- 7+ years in paid social, performance marketing, digital media, or social search.
- Education
- High school diploma or GED required; bachelor's degree preferred.
About the job
Leads paid social and social search strategy, campaigns, and optimization to drive measurable business outcomes across digital platforms.
What you'll do
- Develop, manage, and optimize full-funnel paid media campaigns, budgets, and performance measurement.
- Build audience strategies using first-party and platform data, and integrate paid social with search marketing.
- Partner with creative, analytics, CRM, loyalty, brand, and agency teams; lead projects, agencies, or team members.
What they ask for
- 7+ years of experience in paid social, performance marketing, digital media, or social search.
- Hands-on expertise across major social advertising platforms and experience managing full-funnel paid media strategies.
- Strong campaign optimization, budget management, analytics, reporting, and data interpretation skills.
- High school diploma or GED required.
Nice to have
- Experience in retail, healthcare, or other consumer-facing industries; CRM and first-party data activation; or marketing measurement methods such as MMM, MTA, and incrementality testing.
- Experience with influencer marketing, creator partnerships, content amplification, or complex, highly matrixed organizations; bachelor's degree preferred.
Pay
$82,940.00 - $182,549.00 (base salary; posting describes range as base hourly rate or base annual full-time salary)
Tools
MMM, MTA
Model-written summary · the original posting is authoritative