Cybernetic Labs
Product Marketing
$100K–$225K
San Francisco · On-site · Full-time · Posted Jul 20, 2026
About the job
Own Netic’s product marketing, positioning, launches, campaigns, and sales assets for essential service businesses across multiple industries and buyer personas.
What you'll do
- Develop and refine messaging and positioning across company types, industries, and buyer personas; test messaging and iterate based on outcomes.
- Create and launch marketing campaigns and product launches, including proof points and market-facing narratives.
- Equip sales with pitch decks, battlecards, one-pagers, case studies, competitive intelligence, and objection-handling materials; share structured feedback with product, sales, and leadership.
What they ask for
- Strong product marketing or adjacent-field background, ideally as a hands-on generalist at a startup or high-growth company.
- Proven ability to simplify complex technical workflows into clear, value-driven propositions.
- Track record of successful product launches.
- Experience using AI to speed up work and improve project quality.
Nice to have
- Multidisciplinary go-to-market experience beyond product marketing, such as sales, growth, or founding a business.
- Experience in enterprise essential services or related industries.
Pay
$100K – $225K (currency and pay type not stated)
Tools
AI
AI focus
Use AI tools for research synthesis, drafting, iteration, personalization, and asset production; apply AI to improve work speed and quality.
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