Datacor
Product Marketing Lead
$98K–$157K
Remote - US · Remote · Full-time · Posted Oct 28, 2026
- Experience
- 4+ years in product marketing strategy and execution.
- Education
- Bachelor's degree in Marketing, Business, Communications, or a related field.
About the job
Own product marketing for Datacor’s ERP platforms and integrated MES, WMS, and CRM offerings, developing positioning, content, launches, campaigns, and sales enablement while contributing to AI product go-to-market efforts.
What you'll do
- Plan and deliver go-to-market launches and marketing content for ERP platforms and integrated solutions.
- Develop positioning, messaging, customer campaigns, sales enablement, and competitive intelligence for the ERP portfolio.
- Partner with Marketing, Product Management, Sales, and Demand Generation; contribute content and messaging to AI product launches.
What they ask for
- 4+ years of experience in product marketing strategy and execution.
- Experience marketing an ERP or platform suite with add-on solutions, including positioning integrated capabilities against best-of-breed point solutions and messaging products in development.
- Hands-on experience building and executing campaigns in a marketing automation platform and creating social and digital content; experience working with demand generation to provide campaign assets.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
Nice to have
- Experience marketing to chemical or process manufacturing industries, or to ERP buyers.
- Experience presenting at webinars, conferences, or user events.
Pay
$98,000 to $157,000 per year (base salary)
Tools
ERP, MES, WMS, CRM, Claude, ChatGPT, Copilot, HubSpot
AI focus
Contribute messaging and content to AI product launches; use AI tools in day-to-day marketing work to improve output and quality.
Model-written summary · the original posting is authoritative