Daylight
Brand Design Lead
New York, NY +1 · Full-time · Posted Mar 12, 2025
- Location
- New York, NY
New York, New York, United States - Experience
- 5–7 years of professional design experience.
About the job
Lead hands-on brand design work to evolve Daylight’s visual identity across campaigns, marketing, storytelling, and product-adjacent touchpoints.
What you'll do
- Expand Daylight’s visual identity and deliver high-quality design work across campaigns, launches, and design systems.
- Create concepts and storyboards, and collaborate with Brand, Product, Growth Marketing, and external creative partners.
- Use cultural awareness and emerging tools, including AI-powered workflows, to keep the brand fresh.
What they ask for
- 5–7 years of professional design experience.
- Strong fundamentals in typography, layout, color, and composition, with the ability to evolve a brand into a cohesive system.
- Experience across brand, marketing, and light product surfaces; strong visual storytelling judgment.
- Ability to work independently; proficiency with Figma, Adobe Creative suite, and AI-assisted creation workflows.
Nice to have
- Motion design or animation, illustration, or 3D and experimental visual work.
Tools
Figma, Adobe Creative suite
AI focus
Use AI-powered workflows and AI-assisted creation as part of the design process.
Model-written summary · the original posting is authoritative