Drata
Senior Director, Demand Generation
$180K–$276K
Remote - US · Remote · Director · Full-time · Posted Jul 8, 2026
- Experience
- 8–12+ years in B2B SaaS demand generation or growth marketing, with leadership experience.
About the job
Leads Drata’s global demand generation strategy and team, building multichannel programs and AI-enabled workflows to create and accelerate pipeline and revenue.
What you'll do
- Develop and execute digital, integrated, and account-based campaigns; optimize channel mix, budgets, funnel conversion, and pipeline velocity.
- Build measurable AI-enabled workflows for campaign execution, personalization, lead management, and sales handoff; partner with RevOps and Marketing Ops on GTM systems.
- Lead and develop the demand generation team, align with Sales and cross-functional partners, and report on pipeline contribution, ROI, and channel performance.
What they ask for
- 8–12+ years in B2B SaaS demand generation or growth marketing, with leadership experience.
- Proven success driving pipeline through digital, integrated, and multichannel programs.
- Experience managing budgets and optimizing ROI; strong funnel, conversion optimization, and performance analytics knowledge.
- Production experience with AI-driven marketing workflows, systems, or automations.
Pay
$180,000 - $276,000 USD base salary
Tools
Salesforce, HubSpot
AI focus
Build and optimize integrated AI systems and workflows for demand generation, including campaign execution, personalization, lead management, scoring, routing, enrichment, forecasting, and sales handoff; measure impact on pipeline and business outcomes.
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