Elastic
Principal, Marketing Analytics
$160K–$304K
United States · Principal · Full-time · Posted Oct 22, 2026
- Experience
- 10+ years in marketing or GTM analytics at a B2B company.
- Education
- Bachelor’s degree or equivalent in a quantitative or technical field, such as Economics, Statistics, Engineering, or Computer Science.
- Visa sponsorship
- For individuals located in or nationals of listed sanctioned countries or regions, an export license may be required as a condition of employment.
About the job
Architects marketing and sales analytics, data systems, and measurement to guide investment, account targeting, and revenue decisions.
What you'll do
- Partner with business leaders to turn decisions into analyses, recommendations, system requirements, and investment business cases.
- Design marketing and sales measurement architecture; build data models, pipelines, machine learning datasets, and revenue performance models.
- Set standards for measurement, data quality, and privacy compliance; coordinate roadmaps and mentor senior analysts and engineers.
What they ask for
- Bachelor’s degree or equivalent in a quantitative or technical field.
- 10+ years in marketing or GTM analytics at a B2B company.
- Experience designing data and analytics architecture, developing business cases, and influencing senior leaders.
- Extensive SQL and dbt (or similar), data modeling, cloud data warehouse experience, and Python or R skills.
Nice to have
- Experience with Salesforce, Marketo, or similar GTM systems data.
- Experience across PLG, SLG, ABM, and Enterprise sales motions; natural-language business data tools or privacy-first measurement.
Pay
$159,800 — $252,800 USD (base salary); $191,900 — $303,500 USD (base salary)
Tools
SQL, dbt, BigQuery, Python, R, Salesforce, Marketo
AI focus
Build machine learning datasets and models for production, and create tools that let marketers ask questions in plain language and receive trusted answers.
Model-written summary · the original posting is authoritative