Facilities Management Express
Director of Product Marketing
United States · Remote · Director · Full-time · Posted Oct 1, 2026
- Experience
- 10+ years in product marketing, including 5+ years leading or managing a product marketing team.
About the job
Leads FMX’s product marketing function, shaping positioning, technical messaging, launches, research, and sales enablement to support pipeline, revenue, product adoption, and retention.
What you'll do
- Set product marketing strategy, positioning, messaging, and go-to-market launch frameworks for platform capabilities and integrations.
- Lead and develop a team of product marketing managers, coordinating across Product, Engineering, Sales, and Demand Generation.
- Direct market and competitive research, sales enablement, and KPI reporting tied to pipeline, revenue, feature usage, and retention.
What they ask for
- Translate complex technical capabilities, architecture, and integrations into value propositions for business and technical buyers.
- Demonstrated success connecting product marketing impact to pipeline/revenue and product metrics.
- Track record of building trust and alignment across product, engineering, sales, and marketing leadership.
- Ability to synthesize market, competitive, and product data into recommendations that shape strategy and roadmaps.
Nice to have
- B2B SaaS experience with complex software or technical platforms.
- Familiarity with facilities management, education, or government.
Pay
A base salary, with additional bonus potential.
Model-written summary · the original posting is authoritative