Factory
Regional Director, Mid-Market, SF
San Francisco, CA · On-site · Director · Full-time · Posted Jul 3, 2026
- Experience
- 6+ years in B2B SaaS sales, with 2+ years leading a quota-carrying team as a first-line manager.
About the job
Leads Factory’s Mid-Market sales team across the Americas, owns regional revenue, and helps build the San Francisco and New York City sales hubs.
What you'll do
- Manage, hire, onboard, coach, and performance-manage a team of 6–8 Mid-Market Account Executives.
- Own team revenue and forecasts; coach sales cycles from pipeline generation and technical evaluations through negotiation and close.
- Develop the sales playbook and establish in-person sales culture in the San Francisco and New York City offices.
What they ask for
- 6+ years in B2B SaaS sales, including 2+ years leading a quota-carrying team as a first-line manager.
- Track record of personally carrying and exceeding quota before moving into leadership.
- Proven success selling technical products to engineering buyers.
- Experience building or scaling a team or office, including hiring and ramping representatives.
Nice to have
- Experience selling AI or agentic products to technical buyers.
- Early-stage or founding GTM experience (Series A/B); an existing network among mid-market engineering leaders.
Model-written summary · the original posting is authoritative