fal.ai
Field Marketing Manager, Enterprise & ABM
$200K–$250K
San Francisco · Manager · Full-time · Posted Oct 6, 2026
- Experience
- 5+ years in B2B field marketing, ABM, demand generation, or integrated marketing.
- Visa sponsorship
- Visa sponsorship offered.
About the job
Builds and executes enterprise field marketing and ABM programs that engage priority accounts and drive pipeline and revenue.
What you'll do
- Partner with Enterprise Sales to plan account- and territory-aligned programs, including ABM experiences, events, and conference activations.
- Manage programs end-to-end, including budgets, vendors, agencies, logistics, and cross-functional coordination.
- Measure engagement, meetings, pipeline influence, deal progression, and revenue impact; develop repeatable playbooks and reporting.
What they ask for
- 5+ years of experience in B2B field marketing, ABM, demand generation, or integrated marketing.
- Experience building field marketing programs closely with enterprise Sales teams.
- Strong understanding of ABM and how marketing supports stages of the enterprise buying journey.
- Ability to travel regularly based on the field calendar.
Nice to have
- Experience marketing AI, developer tools, infrastructure, or another technical enterprise product; marketing to large strategic or named accounts.
- Experience with executive programs, technology or cloud partner joint programs, or familiarity with Salesforce and marketing attribution/reporting.
Pay
$200,000 - $250,000 + equity + comprehensive benefits package; $200K – $250K (base salary)
Tools
Salesforce
Model-written summary · the original posting is authoritative