Fanatics
Sr. Manager, VIP Acquisition Strategy & Growth
$133K–$167K
New York, NY, United States +1 · Manager · Full-time · Posted Oct 20, 2026
- Location
- New York, NY, United States
New York, New York, United States - Experience
- 5+ years in betting, gaming, or a comparable consumer business; ideally in acquisition, growth, CRM, or high-value customer operations.
About the job
Runs VIP acquisition strategy and operations for Fanatics Betting & Gaming, managing prospect pipelines, outreach planning, testing, and performance reporting.
What you'll do
- Own prospect lead ingestion, enrichment, scoring, and funnel expansion through new sources and partnerships.
- Set contact plans and routing, and run tests across offers, messaging, and cadence for sportsbook and casino prospects.
- Maintain acquisition reporting and targets, and advise acquisition executives using data and performance insights.
What they ask for
- 5+ years in betting, gaming, or a comparable consumer business; ideally in acquisition, growth, CRM, or high-value customer operations.
- Strong analytical skills, including working directly with data, building dashboards, defining metrics, and working fluently with SQL, a CRM such as Salesforce, and a BI environment.
- Experience owning recurring reporting, planning, and target-setting cadences, and designing and interpreting tests.
- Familiarity with sportsbook and casino players, plus ability to partner across analytics and front-line sales teams.
Pay
$133,000 — $167,000 USD (base salary)
Tools
SQL, Salesforce
Model-written summary · the original posting is authoritative