Faraday Future
Senior Manager, Product Marketing
$145K–$175K
Gardena, California, United States · Manager · Full-time · Posted Aug 18, 2025
- Experience
- 10+ years.
- Education
- Bachelor's degree in Marketing, Business, Engineering, or a related field.
About the job
Leads go-to-market strategy and product launches for Faraday Future’s next-generation luxury electric vehicles, connecting product features with customer needs and storytelling.
What you'll do
- Lead user and market research, develop customer personas, and monitor EV trends and competitors.
- Create lifecycle marketing strategies, value propositions, and sales enablement materials; coordinate cross-functional launches and events.
- Track marketing KPIs, conduct A/B tests and ROI analysis, and develop repeatable launch playbooks.
What they ask for
- 10+ years of product marketing experience in automotive, electric vehicles, luxury consumer goods, or tech hardware.
- Proven record managing complex product launches under tight timelines in fast-paced environments.
- Strong customer segmentation, go-to-market strategy, and sales enablement skills.
- Analytical and communication skills, including ROI measurement, marketing optimization, and translating complex information into clear stories.
Nice to have
- Startup or hyper-growth company experience.
- Familiarity with international markets, especially North America and China; passion for sustainability, design, and mobility innovation.
Pay
USD $145K - $175K base salary (DOE)
Model-written summary · the original posting is authoritative