Fora
Product & Integrated Marketing Lead
$170K–$220K
New York City +1 · Full-time · Posted Aug 13, 2026
- Location
- New York City
New York, New York, United States - Experience
- 8+ years of product marketing experience.
- Visa sponsorship
- Authorization to work in the United States is required for full-time roles based in the New York City office. Fora is unable to sponsor or assist with U.S. work authorization. Roles based outside the United States are not subject to this requirement.
About the job
Own go-to-market and integrated marketing strategy for Fora’s advisor-facing products, driving product adoption, engagement, and brand growth.
What you'll do
- Develop product marketing roadmaps and lead end-to-end launches, including research, positioning, pricing and packaging, campaign execution, and post-launch analysis.
- Lead customer research and translate insights and performance data into messaging, campaigns, and improvements.
- Coordinate cross-functional teams and establish marketing processes while managing multiple initiatives.
What they ask for
- 8+ years of product marketing experience, including ownership of end-to-end go-to-market strategies.
- Extensive experience planning and managing large-scale, multi-channel marketing campaigns.
- Experience partnering with consumer insights or research teams and applying customer research to positioning and marketing strategy.
- AI fluency with demonstrated examples of using AI in workflows to improve execution speed and quality.
Nice to have
- Experience marketing B2B products.
- Experience building or improving marketing processes and operational frameworks.
Pay
$170K–$220K + equity (base salary; indicative range)
AI focus
Use AI-native tools in go-to-market work and integrate AI into workflows to improve speed and quality of execution.
Model-written summary · the original posting is authoritative