Formlabs
Product Marketing Manager
$85K–$145K
Somerville, MA +1 · Manager · Full-time · Posted Oct 1, 2026
- Location
- Somerville, MA
Somerville, MA, United States - Experience
- 2-5 years; product marketing or sales engineering at a B2B hardware or software company.
About the job
Drives go-to-market strategy and adoption for Formlabs’ 3D printers, accessories, and materials through product messaging, launches, content, sales enablement, and market analysis.
What you'll do
- Lead launches for new hardware, software, and materials, and refresh marketing and positioning for existing products.
- Develop product positioning and messaging for verticals, buyer personas, and use cases; track competitors and market trends.
- Create sales training and product materials, communicate product benefits across channels, and demo products at events.
What they ask for
- 2-5 years of experience in product marketing or sales engineering at a B2B hardware or software company.
- Experience collaborating with sales and marketing teams to create product training materials, value propositions, and differentiation.
- Experience conducting independent primary and secondary market research to analyze trends and competitors.
- Strong project management, cross-functional collaboration, and ability to work independently.
Nice to have
- Technical writing.
- Business or technical degree; related industry experience.
Pay
$85,000 — $145,000 USD (base salary)
Tools
3D printing, SLA
Model-written summary · the original posting is authoritative