GC AI
Director of Product Marketing
$220K–$290K
San Mateo, California · Hybrid · Director · Full-time · Posted Sep 24, 2026
- Experience
- 8+ years of B2B software product marketing experience; ideally selling to lawyers.
About the job
Leads GC AI’s product marketing function, shaping product positioning, pricing, launches, sales enablement, and market strategy to support growth and adoption.
What you'll do
- Set product marketing strategy and build and develop the team and operating systems.
- Own positioning, go-to-market launches, pricing and packaging, and sales and customer success enablement.
- Use customer, market, and competitive research to inform product and revenue strategy, then measure and improve outcomes.
What they ask for
- 8+ years of B2B software product marketing experience, ideally selling to lawyers.
- Experience leading product marketers or managing a product marketing function.
- Strong background in pricing, packaging, and monetization strategy.
- Experience marketing technical or AI-driven products.
Nice to have
- High-growth startup experience.
- Experience selling to lawyers.
Pay
$220K – $290K (base salary)
AI focus
Markets AI-driven products and translates complex legal and AI capabilities into messaging for in-house lawyers; leads positioning for GC AI’s Legal AI category.
Model-written summary · the original posting is authoritative