Goodfire
Demand Generation Lead
$200K–$375K
San Francisco, CA +1 · Full-time · Posted Apr 14, 2026
- Location
- San Francisco, CA
San Francisco, California, United States
About the job
Own Goodfire’s demand-generation funnel, building targeted campaigns and experiments to create qualified pipeline and develop partnerships with technical AI buyers.
What you'll do
- Build and manage personalized, multichannel demand-generation programs across outbound, events, social, and content.
- Run experiments, analyze results, and use findings to improve pipeline generation.
- Develop targeted prospect lists, messaging, tools, workflows, and reporting using product signals, research engagement, event attendance, and market intelligence.
What they ask for
- Demonstrated ability to build pipeline selling to technical or research-oriented buyers.
- Experience designing and running multichannel campaigns and measuring their impact on pipeline and revenue.
- Scrappiness, creativity, and a bias toward action; ability to build rather than only optimize an existing function.
- Comfort operating in ambiguity.
Nice to have
- Experience as an early demand-generation or growth hire at a high-growth startup, building the function from scratch.
- Familiarity with AI/ML teams, research organizations, technical enterprise buyers, product-led growth signals, or community engagement data.
Pay
$200,000 - $375,000 USD (base salary)
Model-written summary · the original posting is authoritative