Brand Marketing Manager, Educator Social

What you'll do

• Lead channel strategy, editorial planning, and daily operations, including paid boosting and budget allocation.
• Direct agency and creator content development, approvals, community engagement, and brand-safe moderation; build creator ambassador programs.
• Coordinate with internal and external partners and use performance metrics to refine creative strategy and report impact.

What they ask for

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in social media marketing, digital brand strategy, creator/influencer program management, or product marketing.
• Experience managing marketing budgets and cross-functional or cross-team projects.
• Experience building social channels from inception, including paid boosting and agency management.

Nice to have

• Experience managing influencer partnerships with formal brand-safety vetting; familiarity with educator culture, classroom dynamics, or education social trends.
• Experience using AI productivity tools and translating generative AI features into teacher solutions; ability to turn social metrics and sentiment into actionable insights.

Pay

$141000 - $205000 USD (base salary)

AI focus

Market AI tools to educators through creator-led content showcasing practical classroom use cases; preferred experience includes using AI productivity tools and translating generative AI features into teacher solutions.