GSK
ViiV Healthcare (GSK) Implementation Marketing Manager
USA - North Carolina - Durham · Hybrid (Remote & On-site) · Manager · Full-time · Posted Oct 19, 2026
- Experience
- 6+ years of pharma commercial experience.
- Education
- Bachelor’s degree
About the job
Leads development and execution of field-facing marketing materials and programs that educate customers on implementing ViiV injectable products and ViiVConnect services.
What you'll do
- Develop implementation marketing materials, including website and digital media, and manage internal and external communications.
- Coordinate cross-functional projects, agency relationships, timelines, budgets, and copy approval processes.
- Measure and communicate impact, and collaborate with training teams to educate field teams on materials and programs.
What they ask for
- Bachelor’s degree
- 6+ years of pharma commercial experience
- Experience working with a specialty product
- Project management skills and experience; marketing experience including copy approval or MLR; digital marketing experience
Nice to have
- Experience in market access, reimbursement, or financial programs related to specialty product acquisition; sales experience
- Complex matrix organization experience, knowledge of creative development/copy approval/production, or website development experience
Tools
ViiVConnect website, digital media
Model-written summary · the original posting is authoritative