Headway
Director, Provider Growth Marketing
$212K–$265K
Remote · Remote · Director · Full-time · Posted Oct 5, 2026
About the job
Lead Headway’s provider growth marketing organization, scaling acquisition across channels and segments into an efficient profit driver.
What you'll do
- Own and scale paid, organic, lifecycle, referral, and other acquisition channels, testing new strategies and campaigns.
- Hire, coach, and manage the team responsible for these channels.
- Develop segmented, value-based acquisition strategies and align growth goals with Sales, RevOps, Finance, and R&D.
What they ask for
- Demonstrated business growth leading a multichannel marketing organization at a company with an acquisition machine as large as or larger than Headway’s.
- Track record launching impactful channels and strategies and running rapid experimentation.
- Experience with multiple paid acquisition approaches, such as CPA and TRoAS, and evolving performance marketing measurement.
- Experience hiring, developing, and managing channel managers and individual contributors.
Pay
$212K – $265K USD base salary
Tools
SEM, paid social, CPA, TRoAS
AI focus
Use an AI-native approach to accelerate experimentation.
Model-written summary · the original posting is authoritative