Headway
Staff Product Marketing Manager (PMM), Provider Experience
$190K–$238K
Remote +3 · Remote · Staff · Full-time · Posted Oct 22, 2026
- Location
- Remote
San Francisco, CA
Seattle, WA
New York, NY - Experience
- 8+ years of product marketing experience.
About the job
Leads provider-focused product marketing to bring Headway products to market and drive provider adoption, engagement, and retention.
What you'll do
- Develop provider insights, positioning, and messaging, and influence Product decisions.
- Lead go-to-market strategy, channel planning, and execution for Provider Experience products and capabilities.
- Equip cross-functional teams with frameworks and tools to communicate Headway’s provider value consistently.
What they ask for
- 8+ years of product marketing experience in consumer, marketplace, SMB, subscription, or product-led businesses, with a track record of launches and adoption.
- Experience developing positioning and messaging, understanding customers and markets, and influencing Product strategy.
- Ability to connect customer insights, product value, and go-to-market execution to measurable business outcomes.
- Ability to lead complex cross-functional work without formal authority and use AI to improve work and team workflows.
Pay
$190,400-$238,000 USD base salary
AI focus
Use AI to improve individual work and build workflows that improve the quality or velocity of the broader team; the company is also building much of its platform with AI.
Model-written summary · the original posting is authoritative