Hearst
Director, Media Strategy
$133K–$161K
New York, NY, United States +1 · Director · Full-time · Posted Oct 26, 2026
- Location
- New York, NY, United States
New York, NY - Experience
- 8+ years of related experience; significant digital media planning and sales experience, or equivalent experience.
About the job
Develop media planning and pricing frameworks that connect Hearst’s advertising products, data, and editorial opportunities to client goals and revenue.
What you'll do
- Design digital and integrated media strategies and analyze inventory, traffic, and performance to develop plans and packages.
- Collaborate with Sales, Client Success, Yield, Research, and Marketing to build and monitor multi-channel programs and media opportunities.
- Create workflows, toolkits, and training resources; advise account teams and recommend media mix strategies.
What they ask for
- 8+ years of related experience in media, with significant digital media planning and sales experience, or equivalent experience.
- Demonstrated success developing strategic media plans and delivering integrated programs across digital platforms.
- Deep understanding of integrated channel planning, including Video, Audio, Print, Social, and Digital, as well as direct, programmatic, and biddable media.
- Strong analytical capabilities and experience with digital inventory management, pricing, traffic patterns, and performance measurement; proficiency with Google Analytics, Excel, and Google Ad Manager.
Nice to have
- People-management experience.
Pay
$133,000—$161,000 USD (base salary)
Tools
Google Analytics, Excel, Google Ad Manager
Model-written summary · the original posting is authoritative