Hearst
Senior Digital Producer
$50K–$52K
Baltimore, MD, United States +1 · Senior · Full-time · Posted Oct 26, 2026
- Location
- Baltimore, MD, United States
Baltimore, Maryland, United States - Education
- Related experience and/or training, or a combination of education and experience, is considered. Military training from Defense Information School with experience will be considered.
About the job
Leads digital strategy and daily publishing operations for WBAL.com and 98online.com, using analytics and audience-development initiatives to improve content performance across platforms.
What you'll do
- Lead digital strategy and manage the stations’ WordPress CMS platforms.
- Analyze audience and content performance, then recommend editorial and promotional improvements.
- Grow and engage audiences across websites, mobile, newsletters, podcasts, social media and emerging platforms.
What they ask for
- Demonstrated success using analytics to drive audience growth and content performance.
- Experience managing website content through a content management system.
- Knowledge of best practices for Facebook, Twitter/X, Instagram, TikTok and YouTube.
- Strong writing and editing skills, news judgment, analytical thinking and project-management skills.
Nice to have
- Knowledge and experience with Adobe Premiere, Photoshop, and Audition.
- Broadcasting degree or equivalent.
Pay
$50,000 - $52,000 USD base salary
Tools
WordPress, Adobe Premiere, Photoshop, Audition, Facebook, Instagram, TikTok, YouTube
Model-written summary · the original posting is authoritative