Hearst
Social Media Marketing Manager
Dallas, TX, United States +1 · Manager · Full-time · Posted Oct 26, 2026
- Location
- Dallas, TX, United States
Dallas - Experience
- 5–7+ years of B2B social media or digital marketing experience.
- Visa sponsorship
- Does not provide immigration sponsorship; applicants must have the right to work in the U.S. without immigration sponsorship.
About the job
Owns and optimizes Homecare Homebase’s B2B organic social media program, from strategy and content creation to engagement, campaign support, and performance reporting.
What you'll do
- Develop, publish, and optimize social content and strategy across LinkedIn, Meta, YouTube, and other relevant channels.
- Integrate social into campaigns, events, webinars, product initiatives, and employee advocacy; manage community engagement and social listening.
- Measure performance using HubSpot and analytics tools, report insights, and recommend improvements.
What they ask for
- 5–7+ years of B2B social media or digital marketing experience, including hands-on ownership of B2B social programs.
- Experience managing LinkedIn, Facebook/Instagram, and YouTube programs; strong LinkedIn expertise.
- Hands-on HubSpot experience and working knowledge of Google Analytics, UTM tracking, campaign measurement, and attribution.
- Proficiency in Canva; strong B2B writing and editing skills; portfolio or work samples demonstrating hands-on execution.
Nice to have
- B2B healthcare, health tech, SaaS, or regulated-industry experience.
- Adobe Creative Suite or Adobe Express experience.
Tools
LinkedIn, Meta, YouTube, HubSpot, Canva, Google Analytics, UTM tracking, Adobe Creative Suite
Model-written summary · the original posting is authoritative