Higgsfield
Machine Learning Engineer, Ads
$230K
San Francisco Bay Area, USA · Hybrid · Full-time · Posted Aug 19, 2026
About the job
Build machine learning models and production systems for an AI-native advertising platform, improving creative generation, ranking, targeting, and advertiser performance.
What you'll do
- Build and improve advertising ML systems for ranking, recommendation, targeting, prediction, and optimization.
- Adapt generative models for advertising through prompt engineering, post-training, fine-tuning, and evaluation.
- Run experiments and build scalable production systems that connect generative outputs to advertising performance signals.
What they ask for
- Deep experience building machine learning systems for advertising, with strong understanding of ads systems.
- Hands-on experience with LLMs, multimodal models, or generative AI, plus prompt engineering and model evaluation.
- Experience with post-training techniques such as supervised fine-tuning, preference optimization, or reinforcement learning.
- Strong software engineering fundamentals and experience shipping production ML systems.
Nice to have
- Experience building ads, ranking, or recommendation systems at a major consumer, social, search, or advertising platform.
- Experience with generative video, image, or multimodal models.
Pay
$165 - $230k USD base salary
Tools
LLMs, multimodal models, generative AI, supervised fine-tuning, preference optimization, reinforcement learning
AI focus
Apply generative AI to advertising creative, including prompt engineering, post-training, fine-tuning, preference optimization, and evaluation; connect generated outputs to performance signals for continuous improvement.
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