Hims & Hers
Sr. Manager, Creative Strategy, Hims
$140K–$165K
Los Angeles, California · Hybrid · Manager · Full-time · Posted Aug 26, 2026
- Experience
- 5+ years in creative strategy, content strategy, or performance creative; ideally in-house at a high-growth ecommerce or DTC brand. Includes experience leading teams and building creative functions.
About the job
Leads creative strategy for Hims performance marketing, using customer insights and campaign data to develop, test, and scale effective brand creative across channels.
What you'll do
- Own creative strategy and develop data-informed concepts, scripts, and production-ready briefs.
- Lead a multidisciplinary creative pod and coordinate testing and feedback with Growth, Media Buying, Analytics, and other teams.
- Review performance, ensure healthcare marketing compliance, and build repeatable frameworks to scale successful creative.
What they ask for
- Strong portfolio of performance creative that has succeeded at scale on paid social, with supporting data and customer insight.
- Deep expertise creating for Meta, TikTok, YouTube, and other performance channels, including platform-specific best practices.
- Deep fluency with ad performance data and the ability to identify actionable patterns.
- Experience managing multidisciplinary creative teams and collaborating across marketing, design, and product functions.
Nice to have
- Experience in telehealth, healthcare, weight loss, or another regulated or sensitive category.
- Experience building in-house creative teams, localizing creative internationally, or working with UGC and creator-driven production.
Pay
$140K – $165K USD base salary
Tools
Meta, YouTube, TikTok
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