Hiya
Demand Generation Manager
$142K–$191K
Seattle, US · Hybrid · Manager · Full-time · Posted Oct 28, 2026
- Experience
- 4–6 years; demand generation, growth marketing, or performance marketing for a B2B SaaS company.
About the job
Leads full-funnel demand generation programs to grow pipeline and revenue across Hiya’s global enterprise and telecom segments.
What you'll do
- Own pipeline strategy and build integrated campaigns across paid media, content, and web experiences.
- Optimize performance through experimentation, segmentation, ROI reporting, and attribution.
- Manage agency partnerships and coordinate campaign work with Product Marketing and Sales.
What they ask for
- 4–6 years in demand generation, growth marketing, or performance marketing for a B2B SaaS company.
- Proven success driving measurable pipeline and ARR through multi-channel campaigns.
- Ability to translate data into strategy and strategy into cross-functional action.
- Documented experience building AI tools to enable or augment demand workflows.
Nice to have
- Strong eye for ad creative, including experience writing creative briefs and providing feedback.
- Hands-on comfort with Salesforce, HubSpot, and analytics tools.
Pay
$142,230 – $191,250 (base salary)
Tools
Google, LinkedIn, Programmatic, Salesforce, HubSpot
AI focus
Build AI tools to enable or augment demand workflows and identify opportunities to use AI in demand generation.
Model-written summary · the original posting is authoritative