InstaLILY
Head of Product Marketing
$165K–$195K
New York, New York, United States · Director · Full-time · Posted Sep 28, 2026
- Experience
- 8+ years of relevant work; backgrounds may include product marketing, strategy, research, journalism, consulting, analyst work, or founding a company.
About the job
Own InstaLILY’s product marketing as a solo function, defining how its AI Forward Deployed Engineer product is positioned and sold to enterprise customers.
What you'll do
- Define and maintain product positioning, category narrative, and industry-specific messaging.
- Lead competitive intelligence, analyst and partner engagement, sales enablement, customer proof, and go-to-market launches.
- Provide market input on pricing and packaging, and measure launch effectiveness.
What they ask for
- 8+ years of relevant work in product marketing, strategy, research, journalism, consulting, analyst work, or founding a company.
- Strong writing, defensible strategic judgment, and two or three relevant work samples.
- Understanding of enterprise deals involving multiple stakeholders, procurement, and security review; technical curiosity to explain product value to buyers.
- AI-native use of frontier AI tools, self-sufficiency in a solo role, and availability to work in the New York office 5 days/week.
Pay
$165,000 - $195,000 USD base salary
Tools
Lily™, NVIDIA, Google, Microsoft
AI focus
Develop and market an AI Forward Deployed Engineer product; the role also requires serious use of frontier AI tools in its own work.
Model-written summary · the original posting is authoritative