Intuit
Group Manager, Social & Influencer Marketing
$214K–$289K
Oakland, California +1 · Manager · Full-time · Posted Jul 14, 2026
- Location
- Oakland, California
Charlotte, North Carolina - Experience
- 10+ years in social media marketing, with at least 3 years in a people management role.
- Education
- Bachelor's degree required.
About the job
Leads Credit Karma’s social and influencer marketing strategy across organic, paid, and creator programs, managing a team and connecting social activity to brand and business outcomes.
What you'll do
- Set social and influencer strategy across channels, campaigns, and the member journey; integrate social with sponsorships and product launches.
- Lead creative quality, measurement, reporting, testing, budgets, agencies, and platform partnerships.
- Manage and develop three direct reports and contingent workers; collaborate across Brand, PMM, Paid Media, PR, Legal, and Sponsorships.
What they ask for
- 10+ years of social media marketing experience, including at least 3 years in people management.
- Proven experience building and scaling consumer-brand social programs and influencer marketing programs.
- Deep platform fluency across Instagram, TikTok, YouTube, LinkedIn, and X, plus experience connecting channel metrics to brand and business outcomes.
- Bachelor's degree required.
Nice to have
- Experience in consumer technology, fintech, or financial services; or building an authentic brand presence with Gen Z audiences.
- Familiarity with AI-powered tools and workflows; enterprise social platforms such as Sprinklr, Sprout Social, or Plot.
Pay
USD 213,500 – 289,000 base salary (California Bay Area); USD 213,500 - 289,000 base salary (Oakland)
Tools
Instagram, TikTok, YouTube, LinkedIn, X, Sprinklr, Sprout Social, Plot
AI focus
AI-powered tools and workflows are a preferred qualification for a modern content and social operation; no specific AI development work is described.
Model-written summary · the original posting is authoritative