JPMorgan Chase
Content Design Vice President - Customer Offer Experience
$119K–$180K
Plano, TX · Director · Full-time · Posted Oct 9, 2026
- Experience
- 5+ years or equivalent expertise.
About the job
Develops content strategies and customer-facing digital offer experiences that help customers understand, enroll in, and earn benefits, while improving experiences through research, experimentation, and performance data.
What you'll do
- Develop content strategies, models, and taxonomies that make product experiences clear, intuitive, and consistent.
- Facilitate discovery workshops and collaborate with cross-functional teams to design and optimize customer journeys.
- Shape persuasive offer narratives, present experience strategies, and explore AI-assisted tools for content development and experimentation.
What they ask for
- 5+ years of experience or equivalent expertise in content design, editing, writing, strategy, process, and architecture for digital products and platforms.
- Ability to design content architecture and organize content for usability and navigation.
- Strong storytelling and workshop facilitation skills, including explaining complex concepts to diverse audiences.
- Advanced technical literacy, experience creating customer-facing marketing, ecommerce, or digital product content, and ability to use customer insights, experimentation, and performance data.
Nice to have
- Experience with digital offers, promotions, loyalty programs, acquisition journeys, or conversion-focused experiences; financial services or another regulated or complex environment.
- Familiarity with personalization or AI-supported customer experiences, and proficiency with AI-assisted workflows.
Pay
USD 118,750.00-$180,000.00 base salary
AI focus
Explore and apply AI-assisted tools and workflows to accelerate content development, experimentation, synthesis, creative exploration, prototyping, and efficiency while maintaining quality and appropriate oversight.
Model-written summary · the original posting is authoritative