JPMorgan Chase
Vice President, Lifecycle Marketing Strategy
$109K–$195K
Chicago, IL +2 · Director · Full-time · Posted Oct 15, 2026
- Location
- Chicago, IL
Seattle, WA
Columbus, OH - Experience
- Significant experience; no specific number of years stated.
- Education
- Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field.
About the job
Leads data-driven lifecycle marketing strategy and execution to deepen middle-market client relationships, increase engagement and product adoption, and drive growth across Commercial Banking.
What you'll do
- Define lifecycle journeys and develop activation, engagement, and relationship-deepening programs.
- Use client and behavioral data to develop personalized strategies, KPIs, performance reporting, and recommendations.
- Partner across marketing, analytics, sales, and banking teams; lead testing and optimization of client experiences.
What they ask for
- Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field.
- Significant experience developing and executing B2B lifecycle, CRM, customer engagement, retention, or relationship marketing strategies.
- Experience designing customer journeys and using customer data, segmentation, analytics, and behavioral insights to drive measurable outcomes.
- Experience with marketing automation, CRM, and customer journey orchestration platforms.
Pay
USD 123,500.00-185,000.00 base salary (Chicago, IL); USD 133,000.00-195,000.00 base salary (Seattle, WA); USD 109,250.00-170,000.00 base salary (Columbus, OH)
Tools
marketing automation, CRM, customer journey orchestration platforms
Model-written summary · the original posting is authoritative