Drimva

JPMorgan Chase

Vice President-Marketing Strategy Lead, Shopping Innovation & AI Strategy

$133K–$195K

New York, NY +1 · Director · Full-time · Posted Sep 23, 2026

Location
New York, NY
Columbus, OH
Experience
7+ years.
Education
Bachelor’s degree in marketing, business, strategy, analytics, design, technology, or a related field.

About the job

Leads the strategy to modernize consumer deposit shopping, using AI to improve how customers discover, compare, and choose banking products.

What you'll do

  • Set a multi-year shopping innovation vision and define agentic AI’s role across customer experiences.
  • Prioritize AI opportunities, translate them into roadmaps and experiments, and establish responsible-AI measures and controls.
  • Align cross-functional stakeholders and report outcomes such as customer confidence, engagement, conversion, and account growth.

What they ask for

  • Bachelor’s degree in a related field.
  • 7+ years leading digital strategy, customer experience, innovation, growth, or transformation initiatives.
  • Hands-on AI experience and working understanding of agentic AI, including workflows, autonomy boundaries, and human approval points.
  • Proven ability to lead complex cross-functional initiatives, influence senior stakeholders, and deliver measurable outcomes.

Pay

$133,000.00-$195,000.00 USD base salary

AI focus

Lead agentic shopping strategy and identify AI applications across customer insights, personalization, decision support, content intelligence, experimentation, workflow automation, and experience orchestration, with customer consent, human oversight, and appropriate controls.

Model-written summary · the original posting is authoritative

First seen Oct 28, 2026 · Last verified Nov 6, 2026 (UTC)