Justworks
Staff, Digital Marketing Strategist
$147K–$190K
New York, New York · Staff · Full-time · Posted Oct 19, 2026
- Experience
- 7+ years.
About the job
Owns Justworks’ brand media strategy and integrated campaigns, coordinating paid channels and cross-functional teams to build awareness, support growth, and measure impact.
What you'll do
- Lead brand media strategy, planning, budgeting, and execution across paid channels and agency partnerships.
- Develop integrated campaign moments with teams including events, community, PR, and creative; align audience, messaging, and creative across channels.
- Create measurement frameworks and optimize campaigns using testing and performance data.
What they ask for
- 7+ years of experience in integrated media planning, brand media strategy, or full-funnel paid media leadership in B2B SaaS or high-growth environments.
- Proven ownership of integrated media campaigns with measurable impact on brand awareness, consideration, and acquisition.
- Deep expertise in paid media channels including programmatic, social, CTV, OOH, podcast, and emerging digital channels.
- Experience managing media budgets, agency partnerships, cross-functional decisions, campaign measurement, and optimization.
Pay
$147,000.00 to $190,000.00 per year (base salary)
Tools
programmatic, social, CTV, OOH, podcast
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